Our Story: I had my kids out at the beach for the weekend, and a boy they were playing with had been in the sun waaayyy toooo long. His face was bright red. I reached into my bag and found a competitor’s sunscreen. He wiped it on his face and then had the look of sheer pain and ran to the water. The alcohol in the sunscreen STUNG his face!! I came back to him with our sunscreen and reluctantly, very reluctantly, he used it and it soothed. Most anyone who has sensitive skin will not have a reaction to our very simple, lotionized formula of no frills, no fragrance, no extra anything because the best sunscreen is ultra-moisturizing with the key sun block essentials and that’s all.
-Kim Canavan, CEO/President